Marriott Alumni Magazine

Fall Winter 1977 Exchange

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Careers, Planning, Regulation … Financial planning in an inflationary environment and the conflict between company goals and individual career plans are two issues to be examined in BYU's first management seminar. Middle and upper-level managers and staff professionals will attend the two-day conference. Faculty members J. Bonner Ritchie (Organizational Behavior), Paul H. Thompson (Organizational Behavior), Darral G. Clarke (Business Management), and Stephen D. Nadauld (Business Management) will lead the November 2 and 3, 1977, conference. Sponsored by the BYU Management Society, College of Business/Graduate School of Management, and the Division of Continuing Education, the conference is entitled " New Perspectives in Management." The five sessions will include: Management in a Changing Environment. Ritchie will direct the group in looking at trends in social norms, work values, government regulations, and management strategies. Participants will examine the impact of consumers, employees, labor unions, government agencies (EEOC, EPA, NLRD, OSHA), and public interest groups on the management profession. Career Strategies. Research concerning careers, career coaching, and performance appraisals will help managers plan for their own and their subordinates' career progress. Thompson will lead case-study discussions and present a model of career stages with implications concerning both individual careers and organizational goals. Conflict between Company Goals and Individual Career Plans. Thompson and Clarke will discuss the conflicts created, for example, between sales goals and career objectives. "There are not easy and pat solutions, but an increased sensitivity to the sources and nature of the problem is a valuable aid in minimizing the risk of conflicts," says Thompson. Intermediate Planning. A computer-assisted case discussion will help managers compare planning strategies. Clarke will direct the group in analyzing the implications of planning in order to predict the future competitive environment of a firm. Planning / Finance. A continuation of the strategic-planning focus introduced in the earlier session, Nadauld's emphasis shifts from intermediate planning to financial planning in an inflationary environment. Many companies have failed to adjust for inflation when analyzing the profitability of pro- posed capital investments. Seminar participants will address questions such as: How flexible are the operating and financial assumptions built into the typical project analysis? Can my company meet the stiffer capital profitability test of the future? How should management strategy respond to the effects of eroding inflation? According to Thompson, “Some of the changes in the environment in which organizations find themselves make it possible for a manager to make costly mistakes with- out thinking. An example of this is the pressure which can be brought to bear because of the infraction of a government regulation by a manager who if he had made the statement or taken the same action ten years ago, would not have felt any consequences at all. “He added, “We hope to sensitize participants to these changes.'' 12

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