Marriott Alumni Magazine

Winter 2016

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Page 9 of 51

This Is the Place for Outdoor Fun Whether you're in the water, up a trail, or on the snow, Utah is heaven for the outdoorsy. With 82 percent of residents and nearly 15 million tourists heading outdoors each year, it's no surprise that the indus- try contributes billions to the state's economy. Explore the Beehive State's outdoor recre- ation business in-depth with these adventure-inspired stats. by the numbers BY KASee BAlDwIn BAIleY the estiMated nuMber oF outdoor- product coMpanies in utah. Many popular outdoor retailers, including Backcountry, Goal Zero, Black Diamond, and Petzl, call Utah home. In addition to securing the best gear, Utahns—and Marriott School grads—benefit from the employment opportunities. Utah is ranked first in the nation for the highest concen- tration of jobs—nearly 65,000—in the outdoor sporting-goods industry. Source: Economic Development Corporation of Utah the nuMber oF years utah's contract has been extended to host the out- door industry associa- tion's suMMer and winter retail trade shows. The semiannual event draws more than 20,000 attendees to Salt Lake City, show- casing products and expertise from count- less industry retailers and enthusiasts. The event has been a boon for the out- door-recreation sector ever since Utah began hosting in 1996. The contract was extended until 2018. Source: Outdoor Retailer 2 1,000 8 MARRIOTT

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